Voice Overs from the 2020 Super Bowl Commercials: A Breakdown

I thought to myself… The top creatives in the world strut their stuff this time of year. And voice seekers like you (and voice over actors like me) can study their work to discover what voice read styles are current or what role the voice overs are playing in the year’s pinnacle of TV commercials. So, I decided to do just that. I gathered every ad … Read More

4 Reasons Why The Brain Thinks Women Should Voice Movie Trailers

  The role of female voice actors in promos and movie trailers is one of the most common issues floating around today in the voice over industry (and has been for years).   The conversation continued after the release of “In A World”, a critically-acclaimed film written, directed, and produced by Lake Bell and starring Lake Bell. (That sounds exhausting…)     Lake … Read More

5 Predictions: How Facebook Hashtags Could Be HUGE For Voice Over

There has been some potentially BIG NEWS for the voice over world, especially voice over talent (in my hopeful opinion). Facebook just announced that it is rolling out the use of searchable hashtags much like Twitter has been using for years.   What’s a hashtag?   For those of you not using Twitter (I sure hope you are and you … Read More

How To Motivate Your “Customer Service Representative” Identity

Have you signed a “Voice Over Customer Service Contract” for your clients? This week’s installment of “How To Motivate Your 8 Voice Over Identities” is simple. Below is a “Voice Over Customer Service Contract” I created after looking at some customer service agreements online and applying important parts of the voice over business to the agreement. If you agree with the terms … Read More

The Fake VO Gossiper – April 22nd – April 28th, 2013

Join your fellow VO friends in writing fake voice over gossip and news headlines: 1. Tweet at me (@JohnLano) using the hashtag #fakeVOgossipheadlines. 2. Share your ideas with me on Facebook, Pinterest, the comments section below, or at John@VoiceOverGenie.com. I will “publish” the especially hilarious ones. (Honestly, they’re all so good, I’ll probably “publish” them all.) And don’t worry: you are more clever and hilarious … Read More

The Fake VO Gossiper – April 8th – April 14th, 2013

Join your fellow VO friends in writing fake voice over gossip and news headlines: 1. Tweet at me (@JohnLano) using the hashtag #fakeVOgossipheadlines. 2. Share your ideas with me on Facebook, Pinterest, the comments section below, or at John@VoiceOverGenie.com. I will “publish” the especially hilarious ones. (Honestly, they’re all so good, I’ll probably “publish” them all.) And don’t worry: you are more clever and hilarious … Read More

The Fake VO Gossiper – March 16th, 2013 – April 7th, 2013

Join your fellow VO friends in writing fake voice over gossip and news headlines: 1. Tweet at me (@JohnLano) using the hashtag #fakeVOgossipheadlines. 2. Share your ideas with me on Facebook, Pinterest, the comments section below, or at John@VoiceOverGenie.com. I will “publish” the especially hilarious ones. (Honestly, they’re all so good, I’ll probably “publish” them all.) And don’t worry: you are more … Read More

Inside the Mind of Voice Talent Rodney Saulsberry

  I have learned a lot about how you can use psychology to be successful in this competitive voice over industry. I hope you have learned something, too. Unfortunately, I do not and will not know everything on my own. You must turn to other professionals and those who have had tremendous success for years (and even decades). So, I … Read More

How to Get Picked

  Have you ever purchased a rare, one of a kind cardboard cutout of Fletcher Reede (Jim Carrey) from Liar Liar?   Have you ever read The Hunger Games books or seen the movie just because it seemed like everyone else had?   You probably said no to the first question, and if you said yes, please share the picture! … Read More

Voice Over – Like Movie Trailers?

Since diving into the field of voice over acting, people have been asking me a lot of questions about what voice actors really do. I don’t blame them. Before I really started researching the field, I thought of voice actors as the people who did things like commercials on TV and radio, character voices in cartoons, and movie trailers. While … Read More