Mike Rowe Narrates Boring Homemade Family Video – Makes It Epic

We’ve all fallen for the seductive power, authority, trust and “every man” sound of Mike Rowe’s voice. I’m sure you’ve wondered to yourself and others:   “I wish Mike Rowe narrated my life.”   Well, Mike Rowe has decided to do just that. In an otherwise mundane, low-quality and really boring home video of a group of friends and family trying to … Read More

How To Motivate Your “Customer Service Representative” Identity

Have you signed a “Voice Over Customer Service Contract” for your clients? This week’s installment of “How To Motivate Your 8 Voice Over Identities” is simple. Below is a “Voice Over Customer Service Contract” I created after looking at some customer service agreements online and applying important parts of the voice over business to the agreement. If you agree with the terms … Read More

How To Motivate Your “Salesperson” Identity

A company is only as good as the people it keeps.    The speed of the leader is the speed of the gang.   These are the motivating words and beliefs of late entrepreneur and cosmetics sales mogul Mary Kay Ash. She is considered by many as the most successful female entrepreneur and one of the most successful entrepreneurs, male … Read More

The Fake VO Gossiper – April 22nd – April 28th, 2013

Join your fellow VO friends in writing fake voice over gossip and news headlines: 1. Tweet at me (@JohnLano) using the hashtag #fakeVOgossipheadlines. 2. Share your ideas with me on Facebook, Pinterest, the comments section below, or at John@VoiceOverGenie.com. I will “publish” the especially hilarious ones. (Honestly, they’re all so good, I’ll probably “publish” them all.) And don’t worry: you are more clever and hilarious … Read More

How To Motivate Your “Marketing Executive” Identity

  I market my voice over services better than you market yours.   There are THOUSANDS of voice over talent out there, and we ALL market our voice over services better than you market yours.   In fact, if your marketing skills were gas, you wouldn’t have enough to power a mini-motorcycle around the inside of a Cheerio.   Scared? … Read More

How To Motivate Your “Audio Engineer” Identity

  A little secret about me:   I love the NBC show Parks and Recreation.   Last night, two of my favorite characters taught us some important lessons on how (not) to motivate others.   For this week’s installment of “How To Motivate Your 8 Voice Over Identities”, I compare their hilarious motivational methods to research-based methods to help you … Read More

The Fake VO Gossiper – April 8th – April 14th, 2013

Join your fellow VO friends in writing fake voice over gossip and news headlines: 1. Tweet at me (@JohnLano) using the hashtag #fakeVOgossipheadlines. 2. Share your ideas with me on Facebook, Pinterest, the comments section below, or at John@VoiceOverGenie.com. I will “publish” the especially hilarious ones. (Honestly, they’re all so good, I’ll probably “publish” them all.) And don’t worry: you are more clever and hilarious … Read More

How To Motivate Your “Voice Over Talent” Identity

In part 1 of this blog series, I focus on your first and main identity as a professional voice over talent: Voice Over Talent. For most of you, this is why you got into voice acting. In my opinion, there are three main tasks for the “Voice Over Talent” identity:   Create. Do. Improve.       Create.   As a “Voice Over Talent”, … Read More

How To Motivate Your 8 Voice Over Identities – Blog Series

“The only place success comes before work is in the dictionary.” – Vince Lombardi, Hall of Fame NFL Coach Vince is right. But to do that hard work and to succeed, you need motivation. Earlier this week, I was researching psychological motivation theories. I wanted to see if I could help voice over talent apply these motivational theories to their careers … Read More

The Fake VO Gossiper – March 16th, 2013 – April 7th, 2013

Join your fellow VO friends in writing fake voice over gossip and news headlines: 1. Tweet at me (@JohnLano) using the hashtag #fakeVOgossipheadlines. 2. Share your ideas with me on Facebook, Pinterest, the comments section below, or at John@VoiceOverGenie.com. I will “publish” the especially hilarious ones. (Honestly, they’re all so good, I’ll probably “publish” them all.) And don’t worry: you are more … Read More